Post by amirmukaddas on Mar 11, 2024 0:12:46 GMT -5
Now think for a moment about Discover , Ads , MyBusiness and the thousand other Google platforms, each with its own functioning and peculiar characteristics. If an event were to occur tomorrow morning whereby the functioning of Google Discover became for some reason more important than that of other platforms, then a good guide on " how Google Discover works " would risk positioning itself also for the central key "how Google works" ”. The "super explanation" in this case would develop precisely that topical trust that constitutes a good answer to a widespread question. A link from that page would be a good deal. It is therefore always a good idea to expand the query , in this case by creating articles that explain how Google Maps , Google Ads , Google Photos , Google eBooks etc. work. precisely because the search engine tries to grasp all the possible reasons why a user may use that query. Finally, you can connect all these pages to each other with internal links to create a network that allows users to move easily between one page and another. Freshness The freshness of content is often a decisive aspect when it comes to organic positioning. For many research areas, updated content is definitely preferable to old content with obsolete information. Google knows this, in fact it tends to push new content as soon as it is published .
This push also works as a test to see if users find it useful. In fact, Google also evaluates the quality of content by immediately giving it a lot of visibility and randomly observing the behavioral signals that come out of it, such as the CTR in the SERP, the time spent and the page views per session. The boost given by freshness does not always occur . I often notice that this story of updating content gets out of hand, because I see a frantic rush to update pages that actually concern topics that are not subject to change, such as cooking recipes, psychology and well-being in general. If it is true that carbonara is still prepared - fortunately - as it was 10 years ago, many areas such as IT, (alas) SEO, law, fashion and many others require continuous updates, under penalty Denmark Telegram Number Data of losing interest from part of the users. In short, playing with freshness is fine, but not always and in any case. What is the use of fresh content Some time ago I wrote an article that from the beginning saw Google behave exactly as described above. The free link building post positioned itself on the third page on Google for Link Building and on the first page for Free Link Building , causing disappointment in some colleagues who perhaps should follow me less and focus more on How Google works . In essence, here too a fair positioning in the first 24 hours, followed by an even sharp decline within 36 hours.
This freshness, whereby the new content temporarily obtained a good positioning, was supposed to serve to see if the "boost" in visibility was such as to generate visits and other signs of relevance , but it lasted so little that it did not leave users time to decide whether the resource deserved or not. In short, freshness is not only used to evaluate user behavior, but also more simply to give space to new features in the increasingly crowded SERP. Human quality rater On the back cover of the Seogardening Manual I clearly wrote that " at least in part Google's ranking attribution algorithms are out of control ", from which I have repeatedly asserted that SEO tests are virtually useless. Collins himself states “ we still don't understand what it (Rankbrain) is doing exactly ”, putting his hands ahead of the black box that Google is becoming even for its engineers. What I have been thinking and writing for some time is that Google.it is moving along a path at the end of which it will be perfectly capable of replacing a human quality rater , that is to say it will give importance to the ability of a web page to satisfy the request user specific.
This push also works as a test to see if users find it useful. In fact, Google also evaluates the quality of content by immediately giving it a lot of visibility and randomly observing the behavioral signals that come out of it, such as the CTR in the SERP, the time spent and the page views per session. The boost given by freshness does not always occur . I often notice that this story of updating content gets out of hand, because I see a frantic rush to update pages that actually concern topics that are not subject to change, such as cooking recipes, psychology and well-being in general. If it is true that carbonara is still prepared - fortunately - as it was 10 years ago, many areas such as IT, (alas) SEO, law, fashion and many others require continuous updates, under penalty Denmark Telegram Number Data of losing interest from part of the users. In short, playing with freshness is fine, but not always and in any case. What is the use of fresh content Some time ago I wrote an article that from the beginning saw Google behave exactly as described above. The free link building post positioned itself on the third page on Google for Link Building and on the first page for Free Link Building , causing disappointment in some colleagues who perhaps should follow me less and focus more on How Google works . In essence, here too a fair positioning in the first 24 hours, followed by an even sharp decline within 36 hours.
This freshness, whereby the new content temporarily obtained a good positioning, was supposed to serve to see if the "boost" in visibility was such as to generate visits and other signs of relevance , but it lasted so little that it did not leave users time to decide whether the resource deserved or not. In short, freshness is not only used to evaluate user behavior, but also more simply to give space to new features in the increasingly crowded SERP. Human quality rater On the back cover of the Seogardening Manual I clearly wrote that " at least in part Google's ranking attribution algorithms are out of control ", from which I have repeatedly asserted that SEO tests are virtually useless. Collins himself states “ we still don't understand what it (Rankbrain) is doing exactly ”, putting his hands ahead of the black box that Google is becoming even for its engineers. What I have been thinking and writing for some time is that Google.it is moving along a path at the end of which it will be perfectly capable of replacing a human quality rater , that is to say it will give importance to the ability of a web page to satisfy the request user specific.